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Project · Private aviation SamAirways.

SamAirways private jet on the ground in Dakar, black and white photograph

At a glance

Client
SamAirways
Sector
Private aviation
Disciplines involved
Period
Shoot: April 2025

01 · The context

SamAirways operates in private aviation and offers exclusive travel experiences, with a fleet that includes Falcon 8X and 7X aircraft. The challenge: strengthen a brand image and a premium positioning.

02 · What the House did

Studio produced the brand’s images: a brand film and an aerial and ground shoot in April 2025.

Digital designed and ran an awareness campaign on Instagram and LinkedIn, built around immersive video content, with precise targeting and continuous optimisation.

03 · The film

Still from the film SamAirways — brand film
SamAirways — brand film1 min 47
Photography · Studio

April 2025, in colour.

SamAirways Falcon parked on the tarmac under a cloudy sky
SamAirways captain in uniform, in front of the jet’s noseEngines and tail fin of the SamAirways Falcon, close-upSamAirways pilot standing in front of the jet, on the tarmacSamAirways flight attendant welcoming a passenger at the foot of the aircraftRear engine of the SamAirways Falcon against a blue skySamAirways crew member in front of the FalconPassengers boarding the SamAirways jet up the stairs, red carpet on the groundPilot at the controls in the cockpit of the SamAirways FalconGround agent walking towards the SamAirways jetSamAirways Falcon cabin: sofas and wood panellingSamAirways Falcon cabin: table and leather armchairs
Photography · Studio

From the sky, April 2025.

SamAirways jet from the sky, facing the tarmac
Two SamAirways jets on the tarmac, aerial view
SamAirways jet on its parking marking
SamAirways jet on the ground, high-angle view
SamAirways jets seen from directly above
03 Working together

Let’s talk about your next project.

A brief fits on one page. Year-round partnership, project set-up, one-off assignment or in-house team: choose how we work together.

AddressDakar, Senegal

Tell us what you’re planning

Discipline(s) involved

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